There are several different factors that contribute to a balanced franchise territory. A lot rests on getting it right. For a franchise business to thrive, it needs to present territories offering a clear value proposition to potential franchisees. Once established, the territory needs to have the economic potential that allows the franchisee to compete effectively and establish a successful...
More Info →
International Franchise Expansion: Key Factors To Consider
On
November
23,
2016
It is no small feat to become an international franchise business. Not only are you setting your sights on entirely new markets, but you must concentrate on a number of factors that you may not have had to previously. These include structural characteristics such as local laws and any relevant regulatory framework in a different country, social customs, consideration of whether your product or...
More Info →
The truth about why some hardworking and capable franchisees fail
On
August
04,
2016
All things being equal – skills, determination, tenacity, funding – why do some franchisees excel whilst others struggle to establish a thriving business
More Info →